Hi, I'm Lauren!

I’m a freelance SEO writer & content strategist for the marketing and e-commerce industries.

Reach Your Customers With Content They Actually Want

I'm all about creating quality content that delights your audience, answers their questions and spreads the word about your brand. Best of all, it’ll keep Google happy too!

Here’s how I can help:

SEO CONTENT WRITING

Reach #1 spots in search results and boost traffic with valuable, SEO-optimised content.

CONTENT STRATEGY

Receive a full content calendar, showing what to create and when for the maximum results.

PACKAGES & MORE

My packages and supporting services offer solutions to best fit your needs.

The face behind the words.

Hi, I'm Lauren

With almost 10 years of professional experience, I’ve worked at a Drum Top 100 digital agency, in-house and freelance — and for a broad range of clients. Big fashion brands, budding tech start-ups, you name it.

Nowadays, I help marketing and e-commerce businesses maximise organic performance through data-backed SEO articles, strategies and content distribution.

Why Work With Me?

Award-winning strategy

My SEO content strategy helped to win an award at the Digital Growth Awards.

#1 spots on Google

My SEO articles help clients achieve #1 positions in search results, driving more website traffic.

Hundreds of backlinks

My data-backed content has helped clients build hundreds of backlinks, boosting domain authority.

Here's What My Clients Have To Say

We have engaged with Lauren on two projects, resulting in multiple pieces of content, and we are nothing short of awed. Lauren consistently delivers quality content, doing so with well-structured execution and a very detailed plan. We always know what will happen and when, and we have never missed a deadline. If you are looking for an experienced content writer who delivers, contact Lauren.

JAREK ROZANSKI

Founder of Wide Angle Analytics

Lauren is a hugely competent writer and strategist. She's supported The Power of Words on numerous occasions - always hitting the ground running, no matter the scope, scale and brief. I appreciate her adaptability; more than that, her work is always of a very high calibre. The TPW collective is very lucky to have her as a consultant - from writing for large global events, to sponsored content and articles.

TESSA PARRY-WINGFIELD

CEO of The Power of Words

I highly recommend Lauren for any copywriting needs. She is a remarkable professional who consistently demonstrates exceptional skills in her work. What sets her apart is her unwavering commitment to delivering high-quality content on time, every time. Lauren is not only a talented wordsmith but also an incredibly thorough researcher. Her dedication to in-depth research ensures that the content she creates is well-informed and accurate, which is a crucial asset in today's competitive market. She has a knack for transforming complex information into clear, concise, and engaging SEO copy.

DHANYA NAIR

SEO Account Director at a digital marketing agency

After working with Lauren on an SEO project, I can confidently recommend her as a skilled writer who will deliver high-quality content in a timely manner. She was easy to communicate with and with impeccable attention to detail. I’m sure I’ll be working with Lauren again whenever we require more SEO copy for our blog.

MIREIA BORONAT

Content Marketing Manager at The Social Shepherd

Lauren is a skilled writer and should be recognised for her talent. From assigning a project to completion, she has a clear understanding of the task assigned and able to deliver above and beyond expectations.

PETER CAMPION

Founder of Skillbox

You're in good company.

Brands I've Worked With

Here are some shiny badges, too.

Awards and Certifications

Let's chat!

FAQs

What does an SEO content writer do?

An SEO content writer creates articles for your website’s blog using search engine optimisation, i.e. SEO.

This involves more than ‘just writing’. SEO requires a technical understanding of what Google looks for when it ranks pages in search results and the application of this when creating articles. The goal is to create content that ranks highly on Google results pages (SERPs).

How much does SEO content writing cost?

SEO content writing costs depend on different factors, including how experienced the SEO content writer is, the complexity of the subject matter and research, and the length of the content.

If you’d like to learn more about how much a project might cost, feel free to book a discovery call and we can discuss your needs further.

What is a professional copywriter?

Content writing and copywriting aren’t the same.

The goal of content writing is to reach your target audience with content that informs, educates and entertains, selling your product or service along the way. Examples include SEO content for your website blog, social media content, email campaigns and more.

Meanwhile, a copywriter specialises in sales-focused writing for ads and marketing materials, with the goal of persuading the reader to take a specific action, whether that’s a purchase, webinar opt-in, email subscription or otherwise.

Naturally, there is a lot of crossover between these two disciplines: writing and editing skills, research, understanding consumer psychology, creativity, etc. But they serve slightly different purposes.

Click here to learn more about my SEO content writing and copywriting services.